Starting A Drone Business

It also helps to have insurance, which you’ll not only use in the unfortunate event of a crash but also to gain trust and credibility with your potential clients.

It also helps to have gone through a formal drone flight training program. Here are a few programs you can look into:

  • Unmanned Vehicle University
  • DSLRPros Flight School
  • Drone U

PICK YOUR PERSONA

When you’re building a service-based business like drone delivery for example, you’ll benefit from a persona-based marketing strategy. In a persona-based marketing strategy, you’re not going after everyone. You’re picking one particular type of ideal client, with one particular set of problems and challenges.

You’ll zero-in on that one persona and develop an intimate understanding of them. By focusing on one type of ideal customer, you’ll learn things like common objections and industry nuances much more effectively, and you’ll get your business off the ground much faster.

START MARKETING ASAP

Think you’re not ready to become a professional delivery drone pilot right this second, but its something you’re still interested in pursuing?

Then why haven’t you started marketing yourself? Defining your persona, your brand, and designing your website and lead generation strategy–this stuff takes time, folks!

If you’re not yet confident in your piloting skills, that’s OK. You should still have a published website and a brand you can show to people, and you can try to get a few free gigs under your belt.

Offering your drone delivery services for free will help you get more comfortable working with clients. If your clients can give you a positive testimonial / case study and you have their permission to put their project footage on your own website, then that’s a great way to start establishing credibility and authenticity.

Free gigs will also help you better understand how to price and package your services in the future. How long do certain types of projects take? What are your margins?

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